Rachel Emeis

Page 5 of 40

Contributing Author & Director, US Innovators Policy Council

Check out our latest content.

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Member Perspective: H1B Employees Help Shape Startup’s Success

I believe that America’s technological dominance is threatened by policy that limits our access to the best talent from around the globe. Even more so given the fact that we now face a shortage of top tier engineering and software development talent.

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The Future of Mobile Innovation is Bright

When, two years ago, the European Commission announced its investigation on the Google practices in the mobile ecosystem, the authority prophesied that the Android’s owner was stifling innovation.
 
Since 2015, the reality is different. Innovation in the mobile sector is thriving, as proven by various studies: the Ericsson Mobility Report, from November 2016, recorded…

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Mobile innovation is everywhere

I recently had an opportunity to join thousands of developers at Facebook’s F8 Developer conference that featured a flurry of announcement ranging from a new Camera Effects Platform for bringing AR to your phone to a new social VR experience called Spaces. A revamp of Messenger doubles down on bots and extends the platform to make it far easier for businesses to interact with customers. And more amazing…

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Over-The-Top Services – to be or not to be?

Over the top services (or OTTs) include all those apps that we love and use to communicate in new and exciting ways.  EU decision-makers have mixed feelings about them, however. While some want OTT to be regulated as telecoms services, others believe the disruption of traditional markets brings more choice for users, new business models for companies, and more competition to the market. Recently, expert research findings and a letter from 7 EU countries have called for less government intervention and more market-driven approach, promoting ambition as the prime driver of success.

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5 Reasons Why Rewarding Ads Outperform Traditional In-App Ads

Recent studies reveal that users aren’t “feeling the love” for traditional in-app ads anymore. Brush back against traditional in-app ads has lead savvy developers to an emerging form of in-app advertising known as rewarding ads. In this article, Adscend Media explores 5 Reasons Why Rewarding Ads Outperform Traditional In-App Ads.

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5 Tips to Improve App Store Ranking

The holiday season is traditionally the busiest time of year for new mobile device activations and app downloads – so now is the perfect time to make sure you’re optimising your app store presence to maximise downloads during peak season.

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US Android Consumer Report

FOR IMMEDIATE RELEASE Contact: Chris Grimm – cgrimm@appdevelopersalliance.org US Android Consumer ReportStudy Surveyed 3,000 Android Users in the U.S. to Better Understand Consumer App Behavior Washington, D.C. (21st November 2016) –…

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