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One of the perks of being the boss is that you can speak your mind. Or, “I never let a lack of information prevent me from having an opinion.”

As CEO of the Alliance, I wear many hats. Chief Legal Counsel, VP of Incoming Mail, and now resident pundit. For those of you that poke around on Medium, I’ve recently published a couple of pieces on the future of the internet, the attitude of Big Tech, and, along with Google Play, some tips on how to bring better privacy practices to your apps. Check it out if you haven’t used your free Medium articles this month, or are a Medium unlimited member.

Let me know what you like – or don’t – about what you find over there.

In the meantime, be well.

Bruce
President & CEO

Embracing innovation by building privacy friendly apps

The content in this post builds upon the discussion on building privacy friendly apps and games on Google’s Apps, Games, & Insights podcast – tune in to learn more about trust and safety for your users. It’s undeniable that there is an increasing interest among app and game users in personal data privacy.

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By Bruce Gustafson

Bruce is the President and CEO of the Developers Alliance, the leading advocate for the global developer workforce and the companies that depend on them. Bruce is also the founder of the Loquitur Group, a DC consulting firm, and the former VP and head of the DC Policy office of Ericsson, a global information and communications technology company, focusing on IPR, privacy, IoT, spectrum, cybersecurity and the impact of technology and the digital economy. He has previously held senior leadership positions in marketing and communications at both Ericsson and Nortel, as well as senior roles in strategy and product management across wireless, optical and enterprise communication product portfolios.

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