Startups Team Up with the Application Developers Alliance

Washington, D.C. (December 31, 2012) – Today, the Application Developers Alliance welcomed twelve new corporate members, many of them startups. Mentorship-driven startup accelerator TechStars has joined, along with Animoca, CoFoundersLab, Find Your Lobster, Grafighters HugeFan, LearnStreet, PapayaMobile, PlacePlay, Ruckus Media, Uppidy, and Virtual Nerd. TechStars’ Nicole Glaros will serve on the Application Developers Alliance Board of Directors in 2013.                              

“Considering how many developers and startups there are, and that the app industry is still in its infancy, the formation of the Application Developers Alliance is a critical step to ensuring best practices and representation for this rapidly accelerating industry. TechStars works with dozens of top-notch mobile-oriented startups, and I’m pleased to bring that insight to helping the Alliance,” said Nicole Glaros, Managing Director of TechStars.

“Developers continue to become one of the most valuable contributors to the knowledge economy and tech industry in particularly. CoFoundersLab wants to empower developers to become stakeholders in new businesses. As demand for limited developers continues to increase, we believe developers are well positioned to demand greater ownership and a seat at the table in forming new businesses. The Application Developers Alliance is the perfect community for CoFoundersLab and its members to help accelerate new tech ventures, and further empower developers worldwide,” said Shahab Kaviani, Co-Founder and CEO of CoFoundersLab. 

As Alliance members, the companies will have the opportunity to collaborate with the Alliance’s network of more than 18,000 application developers, add and access content in the Alliance Resource Center, and join in Alliance policy advocacy efforts. In addition, the new members will be able to participate in Alliance working groups. Animoca, LearnStreet, Ruckus Media, and Virtual Nerd will serve on the soon-to-be launched Kids and Education Working Group.

“Virtual Nerd is thrilled to be part of the Application Developers Alliance Kids and Education Working Group, where we look forward to spirited dialogue about how we can all work together to improve outcomes for students by leveraging blended learning, mobile apps, and BYOD initiatives,” said Doug Roberts, the company’s Vice President of Educational Partnerships.

“The Alliance is committed to helping innovators become entrepreneurs, and TechsStars and the many startups who have joined the Alliance demonstrate that,” said Jon Potter, Alliance President. “Our newly launched Resource Center, DevsBuild.It, is part of that commitment. DevsBuild.It works as a leveler, giving developers and startups access to the expertise of our members and information about the business of app development that they might not find on their own.”

The new members joining today are:


Animoca is a leading developer and publisher of mobile games and edutainment apps for global audiences. A subsidiary of Outblaze Ventures, the company has released more than 300 apps across multiple platforms, with more than 115 million total downloads since its launch in January 2011.


CoFoundersLab’s mission is to help entrepreneurs with one of the hardest, yet most critical, pieces to starting a new business: finding the right co-founder(s) and to help co-founders build lasting business relationships. CoFoundersLab does the matchmaking process via two services: an online matching platform at and in-person, quarterly events throughout more than 20 cities around the world.

Find Your Lobster

Find Your Lobster is NYC’s mobile, organic alternative to dating sites. We leverage existing social graphs to replace complicated matching algorithms with the opinions of trusted friends. Our goal at Find Your Lobster is to mimic the way relationships start in real life. We’ll be releasing an iOS app in January.


Grafighters is a gaming platform that brings your drawings to life. Using a combination of image recognition technologies and innovative animation techniques, Grafighters is bringing an unprecedented level of customization into the gaming industry. The first Grafighters game, a fighting RPG, will be launching on iOS in early 2013.


HugeFan is an online platform where performers and celebrities offer incredible in-person experiences with their biggest fans.


LearnStreet is changing the way people learn how to code. For everyone from complete beginners with no programming background to developers interested in picking up a new coding language, LearnStreet provides a free and interactive online platform for learning JavaScript, Python, Ruby and beyond.


PapayaMobile has over 80 million users on its mobile social network and 200,000,000 impressions per month on its cross-promotion network AppFlood.


PlacePlay helps iOS & Android app developers increase revenue with targeted, in-app, advertising and user acquisition services.

Ruckus Media Group

Ruckus Media Group creates interactive applications for mobile devices designed to entertain and educate children. Launched in September 2010, Ruckus delights children with interactive storybooks from the most popular names in entertainment (Hasbro, Crayola, Dino Dan, SeaWorld) as well as best-selling classics (Curious George, Five Little Monkeys) and celebrated authors (David A. Carter, Kathryn Brown, and more). Parents are provided with feedback on their child’s experiences within the applications, including time spent with each book, and reading tips from educators and parents. Since the company’s launch, Ruckus has been recognized with over 30 parenting and app awards, including a Mom’s Choice Gold Award for the #1 iTunes bestselling “My Little Pony: Twilight Sparkle, Teacher for a Day,” based on the ever-popular Hasbro toy characters.


Uppidy makes text portable. Uppidy lets everyone save, search, or share their texts.


TechStars is a mentorship-driven seed stage investment program. We run a three month long program in Boston (MA), Boulder (CO), Cloud (San Antonio, TX), New York City (NY), and Seattle (WA) once each year. We’re very selective – hundreds of companies apply and we only take about ten companies per city. These companies get $18,000 in seed funding. In addition, companies accepted into the program are offered a $100,000 convertible debt note by a group of prominent VCs immediately upon acceptance into TechStars. Funding details here. TechStars founders also get great perks such as free hosting and services, a nice place to work, three months of intensive top-notch mentorship, and the chance to pitch to angel investors and venture capitalists at the end of the program. There is immeasurable value in the mentorship-driven connections and advice that you’ll receive when you start your company with TechStars. When the program concludes, being a TechStar does not. The supportive network of TechStars alumni, mentors, and investors is unrivaled. The opportunity to pitch to angel investors and venture capitalists at the end of the program is provided during our Investor and Demo Day. Historically, TechStars companies go on to average more than $1M raised in outside capital after the program. See the detailed results. For any other questions, see our FAQ or contact us with general inquiries.

Virtual Nerd

Virtual Nerd helps teachers close the achievement gap in mathematics by providing highly engaging, interactive, video tutorial playlists combined with a robust teacher toolkit to help measure and manage student progress. Virtual Nerd is different because the company has designed its video content and software for teachers and students with diverse learning needs and partners closely with educators and schools to customize its curriculum for their needs.

About The Application Developers Alliance

The Application Developers Alliance is an industry association dedicated to meeting the unique needs of application developers as creators, innovators, and entrepreneurs. Alliance members include more than 18,000 individual application developers and dozens of companies, investors, and stakeholders in the apps ecosystem.

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By Rachel Emeis

Contributing Author & Director, US Innovators Policy Council

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