PreApps On Pre-Launch Planning For Post-Launch Success
Sean Castro, Co-founder and CEO of PreApps, sits down with Mike Schwartz to discuss the value of pre-launch marketing and testing for a successful app-store launch.
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Are Patent Trolls Scaring Off VCs?
A new MIT study, featuring Apps Alliance members X-Plane, Ditto, and Jump Rope, suggests that patent trolls are killing startup funding.
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Developer Spotlight: Ivaylo Karmazov
“It is easy to learn new skills when you are young. Your time is absolutely dedicated to the tasks.”
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App Promo on the Business of App Development
Gary Yentin, CEO and Founder of App Promo, sits down with Mike Schwartz to offer early stage startups advice on marketing strategy and user acquisition.
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Developer Spotlight: Robert Muresan
“Wearables will be the big thing in gaming and apps, blending in naturally with our surroundings.”
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Human Demand on the Power of Data
Keith Petri, SVP of Strategic Partnerships at Human Demand, discusses how developers can leverage the power of mobile data to generate revenue.
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Small Planet on How Much it Costs to Make an App
Gavin Fraser, founder and CEO of Small Planet, explains why making a good app usually costs real money.
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Geoff Hollingworth
Ericsson
Chair
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Roger Chandler
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Eric Ang
Head of Developer Programs
Dolby Laboratories
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Philippe Browning
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Developer Spotlight: Vincent Vergonjeanne
“I was 12 years old, and one of my magazines had a “program” ready to type. I asked my dad, who recently came home with one of the first PCs available on the market, if I could type the program.”
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