Denver App Strategy Workshop Recap

The Apps Alliance hosted a vibrant workshop in Denver as part of Denver Startup Week with 145 attendees showing up armed with great questions and insights. The panelists offered key advice for low-cost marketing strategies, and local startups shared their best secrets for success. 


From L to R: Greg Blackman (OpenX), Anton Heras (Millennial Media), Nick Davidov (AdtoApp), Jeffrey Salvitti (Google), Evan Groth (Branch Metrics)

From L to R: Greg Blackman (OpenX), Anton Heras (Millennial Media), Nick Davidov (AdtoApp), Jeffrey Salvitti (Google), Evan Groth (Branch Metrics)

Power-Up Your
App Strategy Panel

With a majority of the audience working in startups with less than ten employees, the panelists were able to offer advice on increasing downloads, understanding and engaging users, and on maximizing revenue generating opportunities. 

 


From L to R: Zach Nies (Techstars), Chandler Koglmeier (Craftsy), Angus Shee (TagWhat), Devon Tivona (Pana), Jacqueline Ros (Revolar)

From L to R: Zach Nies (Techstars), Chandler Koglmeier (Craftsy), Angus Shee (TagWhat), Devon Tivona (Pana), Jacqueline Ros (Revolar)

Startup Stories:
Local Entrepreneurs Share Secrets for Success

This panel touched close to home with invaluable advice for developers building a startup specifically in Denver. In addition to sharing challenges overcome and key pivot points of success, the entrepreneurs explained that Denver is an ideal place to have a startup as it’s more affordable, less competitive, and advantageous for recruiting talent nationwide.

Overall, the Denver App Strategy Workshop was a great opportunity for local developers at all stages to hear from companies who have experienced it all. We hope everyone had a great time and we look forward to seeing you at our upcoming events. To learn more about the Alliance’s App Strategy workshops and register for an event near you, click here. Be sure to check out pictures below and to keep an eye out for videos of the panels, which will be available soon.

We’d like to offer our thanks to our friends at Millennial MediaCTIAOpenXAdColonyBranch Metrics and AdtoApp for sponsoring this event, and to Denver Startup Week for including us in their programming. 

PHOTO GALLERY

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By Rachel Emeis

Contributing Author & Director, US Innovators Policy Council

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